We were awarded funding by Prostate Cancer UK to conduct a community engagement and empowerment pilot. This pilot ran from October 2014 to January 2015 and explored effective methods of reaching the black community with the key messages about prostate cancer.
We evaluated whether engaging with black churches is in reality an effective method of raising awareness of prostate cancer in the black community. Our work provided the data that informed Prostate Cancer UK’s new Faith-Based Outreach Project.
Funder:
Prostate Cancer UK
Date:
October, 2014
Categories:
NCDs
Tags:
Cancer, Prostate Cancer
Lessons Learnt
Our pilot found that ultimately a successful approach to raising awareness of prostate cancer through churches requires :
- An understanding of a church’s structure;
- The development of a bespoke awareness programme that targets multiple departments, forums and events in a church’s calendar;
- The development of a long-term relationship with churches;
- Flexibility;
- Consistent engagement; and
- Persistence.
You can read our report on this pilot: Prostate Cancer Engagement and Empowerment Pilot The Lake Foundation
